High-quality art print on heavyweight natural white matte fine art paper. Produced using archival quality inks giving the print a vivid and sharp appearance. Includes a 1" white border to allow for future matting and framing. Printed on 270 gsm matte fine art paper.
The original poster was produced by the British government in 1939 during the beginning of World War II, intended to raise the morale of the British public under the threat of impending invasion. The original printing had very limited distribution until its rediscovery 70 years later when it was reissued and mass-marketed. Keep Calm and Carry On was designed as the third in a series of moral boosting posters.